5 habits of successful CEOs that small business owners should embrace

Two professional women collaborating in a bright white office.

Not many people understand the unique demands of being a small business owner. You have the main role in every initiative and the final say in every decision. If you’re not leading, no one is leading. And just like the CEOs of huge corporations, you shoulder responsibility for the success or failure of your organization. […]

The ultimate guide to reaching sales goals

Woman reacts to exceeding sales goals with a surprised expression.

Another month, another missed target in sales revenue. And you’re at a loss as to why. From one-to-one meetings with your reps to friendly competitions, you’ve tried everything you can think of to boost sales and help your reps avoid burnout. But they’re still not performing. And they complain about the lack of lead quality […]

5 opportunities for improving your customer value proposition

Two salesman celebrating with a fist bump while holding phones.

When you dreamt about launching your brand new product, did you envision explosive sales and late-to-the-party newcomers clamoring for the scraps? A total sellout in a single day? You can be honest. It’s not an uncommon dream. Most business owners believe that they have a great product… and they probably do! So, they’re shocked when it […]

Boost your sales strategy in 5 steps

Peer Sales Agency sales team meeting to discuss strategy.

Every worthwhile endeavor starts with a strategy. Whether you’re on the battlefield, building a business, running for political office, or trying to get out of the grocery store in less than 20 minutes, you need clear goals and a plan for how to get there. No plan, no payoff.

8 reasons your marketing turnover is so high (and how to fix it!)

Peer Sales Agency hiring manager holding coffee and looking contently at the current team.

Your business operates in a world where standing out is key to survival. And at the helm of your “stand out” efforts is your marketing department. Often a lean team, it takes the right mix of experience, creativity, and talent to ensure your marketing team can properly support your business’s initiatives.

The 13 interview questions you need to ask every sales candidate

Man asking questions at an interview.

Hiring competent salespeople is critical to a company’s growth and success. While sales teams are primarily responsible for increasing sales and revenue, their performance also affects their brand’s reputation, long-term customer relationships, customer retention, and overall business growth. Companies looking to improve their overall sales by building strong sales teams will need to focus first […]

7 steps to generate qualified sales leads for your B2B business

Peer Sales Agency holding laptop, face toward the sun and smiling.

The core of any B2B business’s success is converting sales leads — but many businesses fail because they lack an effective way to generate qualified leads in the first place. To put it simply, without leads, you’ll get left behind. We often see companies implementing the same lead generation strategy for years, failing to notice […]