B2B Integrated Marketing Campaigns
Data-driven campaigns that generate, nurture, and convert high-quality leads.
Finally, see ROI with B2B marketing campaigns that target qualified buyers and integrate with your data so you know what’s working.
Marketing campaigns can be confusing—and it’s frustrating when you can’t see how it’s driving revenue or filling your sales pipeline with qualified leads. But the right B2B marketing framework can deliver big results.
We’ll show
you where
to start:
Let Us Audit
Your Current Campaigns
Our strategist will tell you if you could be getting better outcomes.
I don’t know what’s working and what’s a waste of money.
B2B Marketing Campaign Services
From strategy to execution—we handle it all for you.
Multi-Channel Campaign Strategy
Lay the foundation of your campaign with a B2B marketing framework that covers all the bases.
- Prioritized campaign goals and metrics
- Competitive analysis & media audit
- Target audience & media consumption
- Channel plan & budget recommendations
Starting at $l,950
Campaign Creation & Execution
You won’t need to lift a finger. Our team will manage everything from ad development to deployment, optimization, testing, and reporting.
- Messaging & content creation
- Media & list management
-
Campaign setup
& automation
- Performance tracking & optimization
Starting at $9,750
122%
Annual revenue growth generated by integrated marketing
50%
more ROI with integrated marketing
600%
higher response rate vs. traditional marketing
287%
higher purchase rate vs. single-channel campaigns
“Peer has not only been an incredible marketing arm for our business — they dramatically improved our sales process at the same time. They are definitely not your typical agency; it’s all about growing revenue, supporting sales, and telling a good story to our buyers.”
B2B Marketing Campaign Audit
Get expert insights and improve the effectiveness of your paid ads.
Tell us about your current approach, competitors, and the goals you want to achieve.
Our industry experts will assess your current campaigns and performance metrics.
You’ll get a full report showing how you can optimize your ads to drive better results.
Your 39-point audit could be free!
FAQ
What is a B2B integrated marketing campaign?
A B2B integrated marketing campaign aligns multiple channels—email, social media, SEO, paid ads, and more—to deliver a consistent message and nurture leads through the sales funnel. This approach speeds up conversions by ensuring every touchpoint works together.
How do you track marketing campaign effectiveness?
We track effectiveness using key performance indicators (KPIs) such as lead generation, conversion rates, customer acquisition cost (CAC), return on ad spend (ROAS), and overall marketing ROI. By integrating with your CRM and analytics tools, we provide real-time data on which channels and tactics drive revenue, so you can optimize for maximum impact.
Why aren’t our current leads converting, and how can an integrated campaign help?
Leads often fail to convert due to poor lead follow-up or inconsistent messaging. A B2B integrated marketing campaign improves engagement by combining B2B lead nurturing campaigns with email, paid media, and direct outreach for a seamless customer journey.
What specific marketing assets do we need to run an integrated marketing campaign?
To run a successful B2B integrated campaign, you’ll need:
- Targeted Outreach: Depending on the strategy, you may need a mix of keyword-optimized content, paid ads, direct mail campaigns, and cold outbound email marketing campaigns.
- Lead Nurturing: Email sequences and sales enablement content such as case studies and educational articles for lead follow-up.
- Marketing Automation: CRM integration, lead scoring, and retargeting campaigns.
- Campaign Analytics & Reporting: Dashboards to track performance and refine strategy.
How can we use marketing automation to make our B2B integrated marketing campaigns more efficient?
By implementing marketing automation into your B2B lead nurturing campaigns you can personalize emails, improve lead follow-up, and sync with your CRM and analytics tools. By automating repetitive tasks, your team can focus on closing deals instead of chasing cold leads. Over time, the automation will continue to engage leads and educate them on your offering. As leads show buying intent we can prioritize those leads and trigger alerts to sales that it’s a good time to reach out.
Why Peer
Say “hello” to your own B2B integrated marketing campaign agency.
We believe every marketing effort should support sales. That’s why we design strategies that drive results you can see—shortened sales cycles, polished materials, and a clear return on investment. Our goal is simple: to help you win more deals faster while showing exactly how our strategies contribute to your bottom line.
Whether it’s CRM implementation or marketing automation, we help your team adapt seamlessly, keeping it simple and effective. Our solutions deliver the insights you need without drowning you in complexity, empowering you to make data-informed decisions with confidence.
We understand what it’s like to be in your shoes. Founded by sales and manufacturing execs, we’ve lived the pressure and responsibility of driving revenue. That’s why we built the kind of agency we’d want supporting us—focused on results, relationships, and real impact.
